Google Ads

Google Ads Expert in India

Most Google Ads accounts are set up once, left on broad match, and quietly bleed budget on searches that were never going to convert. I run Search, Shopping, and Performance Max campaigns as an ongoing loop — built around your actual cost-per-acquisition target, not a "spend the budget" mandate.

This is run alongside Meta Ads for most clients, as one combined paid-media system rather than two disconnected accounts, tracked against a single set of CAC and ROAS numbers — the same approach that has managed close to ₹3 lakh a month in combined Meta & Google spend while holding a construction brand at #1 for its category keywords in Gurgaon & Delhi.

Why Work With a Freelancer Instead of an Agency

Direct account access

You work with the person actually inside the Google Ads account every week — not a coordinator relaying updates from someone else.

Senior-level campaign strategy

8+ years managing paid search and shopping campaigns, without the junior-analyst handoff common at agencies staffing multiple client accounts.

Freelance pricing, not agency retainer tiers

No account-management markup layered on top of media management — you pay for the work, not the org chart.

What's Included

01

Account audit & strategy

Full review of past spend, search terms, and Quality Score, followed by a campaign structure mapped to your CAC targets.

02

Campaign build & launch

Search, Shopping, and Performance Max campaigns built with conversion tracking and Google Tag Manager set up correctly from day one.

03

Ongoing optimization

Search term mining, negative keyword hygiene, and bid strategy adjusted weekly against real conversion data.

04

Reporting you can act on

A live dashboard showing spend, CPA, and ROAS by campaign — not a static PDF once a month.

How It Works

01

Audit

Review your current account (or build the strategy from zero if you're starting fresh).

02

Plan

Set target CPA/ROAS and map campaign structure to your funnel.

03

Launch

Build and ship campaigns with clean conversion tracking.

04

Optimize

Weekly reviews to cut wasted spend and scale what is converting.

05

Report

Share numbers that map to business outcomes: CPA, ROAS, and qualified leads.

Related Work

Frequently Asked Questions

How fast will Google Ads start working?

Search campaigns can show early signal within days, but Google needs 2–4 weeks and enough conversion volume to exit the learning phase and optimize bidding properly.

Do you manage Search, Shopping, and Performance Max?

Yes — the mix depends on whether you sell products (Shopping/PMax) or services/leads (Search), and is scoped based on your business.

What budget do I need to start?

Enough daily spend for Google to exit the learning phase within a reasonable window. I'll tell you honestly if a budget is too thin to test properly before taking it on.

Is this a monthly retainer or project-based?

Ongoing management is a monthly retainer since campaigns need continuous attention; a one-off audit or account rebuild can be scoped as a project.

Let's talk about Google Ads Expert in India

Tell me a bit about your business and goals — I'll get back to you with how this would work for you specifically, no generic pitch.

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